‘Digital Marketing’ Category


Jul , 16

The 4 Reasons why Facebook moved to Office 365

  At Microsoft’s most recent Worldwide Partner Conference, Facebook CIO Tim Campos announced their decision to move to Microsoft Office 365 for all their employees because “They’re betting on Microsoft and the Office 365 cloud.”   This newly acquired, massive account for Microsoft isn’t without rhyme or reason. Campos mentioned 4 primary reasons for their [...]


Dec , 15

Flipping your website’s “Closed” sign to “Open for Business”

  The internet is an ugly, ugly place. I know this not because I saw a shocking video, but because of this graph.   This graph belongs to a client of mine who was suffering from a Google penalization. And no, this wasn’t after a major update like Panda, just a simple detection of conflicting [...]


Nov , 15

The Digital Marketing Strategy that helps you get quality leads

  In a recent study done by Asend2, we discovered that marketers by and large say they would be okay with sacrificing the number of leads they’re generating if it meant they could find higher quality leads.     This is very telling of how digital marketing works today. With such a disparity between 54% [...]


Jul , 15

Seven Marketing Strategies To Make Your Mobile App Popular

  As per a recent post in Forbes, the mobile commerce industry will continue to grow at an incredible rate. The growth is soon likely to supersede desktop traffic. The astounding numbers show that globally the sales through mobiles, which were at $ 150 billion in 2014, will grow to more than $ 280 billion [...]


Apr , 15

Google’s Mobile Tremor

  Will Google’s Mobilegeddon toss your website out of search rankings?   Google is all set to make a big move on April 21, 2015. Termed as Mobilegeddon, there will be a change in the mobile search algorithm, wherein mobile-friendly websites will be better ranked than the ones that are not.   The move is [...]