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Google’s Hummingbird Update: What It Means for Local SEO?

This past September during the 15th birthday party of Google, the company announced a new algorithm update called “Hummingbird”.  This is one of the most...Read More

Things to Consider Before You Launch in to PhoneGap

Unlike before, creating mobile apps does not have to be device specific today. In fact they can be quick and easy to create for multiple...Read More

Google Alerts for Businesses – How to Use it for Better SEO

The World Wide Web is a big hub of information. Being internet the new face of marketing, it is vital to have a good online...Read More

Google Cloud Storage Updates

Google announced Monday three new features for their Cloud Storage platform. The additions include Object Lifecycle Management, Regional Buckets, and gsutil – automatic parallel composite...Read More

Social Media Automation: A Beginner's Guide for Small Business Owners

Social media has been in the news for years as the newest marketing tool that will transform how businesses are promoted. Large companies leverage considerable...Read More

FTC Threatens Restrictions on SEO and PPC

Heads up! The SEO and PPC environment that you have become accustomed to may undergo a series of changes due to action taken by the...Read More

Facebook Ad Manager Updates: Simple Tools to Increase your FB Social Marketing Effectiveness

In an attempt to simplify their ad products, Facebook unveiled numerous updates to its Ad Manager platform to help you garner, consolidate, and analyze information....Read More

Google Reader Closes: Save Your Data by July 15 Or Lose it Forever

Google Reader is no more. Google officially closed the doors on its popular RSS news reader yesterday. Today, it has posted the following message: Google...Read More

Use Social Media Proactively (should rather say Quickly) to Enhance Your Brand's Customer Service

Brands are struggling to overcome the fear of “loss of control” that comes with proactive customer service on social media channels and enjoy its core...Read More

PPC and SEO: Higher Conversion Rates Fuel the Need for Better Integration

Many paid search marketers often go about their business of optimizing their accounts without really caring about what else might be happening in the digital...Read More

Google Updates Data Highlighter, Launches Structured Data Markup Helper

If you haven’t started using structured data with Google to help your websites yet, Google has introduced some new tools to make it easier for...Read More

Easy Ways to Expand Your Pinterest Presence

Pinterest is a buzz word these days. Of late, there has been a rage by businesses to include Pinterest in their social media marketing strategies....Read More

Google Penguin 2.0 Update is Live

Watch out all the webmasters, Google Penguin 2.0 Update is here. There had been a lot of discussions recently, after Matt Cutt’s announcement about the...Read More

Facebook Graph Search: Local Search Ranking Factors

  On January 15, 2013, Facebook released Graph Search, which is the social network’s first attempt at a serious search engine. I’m glad Facebook launched...Read More

Pinterest offers “Do Not Track” privacy option to users

Pinterest has decided to offer the “do not track” option to its users. The Do Not Track function allows users to state their preferences, and...Read More

Google AdWords Quality Score Updates

  Google recently announced that the company is updating its Adwords quality score process. The change is designed to make it easier for advertisers to...Read More

5 Unknown Keyword Research Tips to Boost Your Online Traffic

If you are finding it really difficult to figure out which keywords to target for your organic or paid search campaigns, here are some tips...Read More

7 Tips From Google on Using Google Authorship

For those who haven’t put authorship into use yet, Google’s Webmaster Central blog has a great post detailing frequently asked questions regarding authorship and its...Read More

Article Submissions – Good or Bad for SEO?

Writing relevant articles and submitting them to hundreds of article directories or resources was considered an effective SEO practice, with which you could get some...Read More

Eight Digital Marketing Innovations that brought a paradigm shift in marketing practices [Series 1 of 4]

This decade we witnessed some of the coolest Marketing Innovations, ever in being since the entire human history.   The ubiquitous influence of Internet technologies...Read More