Google Cloud Storage Updates
By adminGoogle announced Monday three new features for their Cloud Storage platform. The additions include Object Lifecycle Management, Regional Buckets, and gsutil – automatic... Read More
Social Media Automation: A Beginner's Guide for Small Business Owners
By ISHIR MarketingSocial media has been in the news for years as the newest marketing tool that will transform how businesses are promoted. Large companies... Read More
FTC Threatens Restrictions on SEO and PPC
By adminHeads up! The SEO and PPC environment that you have become accustomed to may undergo a series of changes due to action taken... Read More
Facebook Ad Manager Updates: Simple Tools to Increase your FB Social Marketing Effectiveness
By adminIn an attempt to simplify their ad products, Facebook unveiled numerous updates to its Ad Manager platform to help you garner, consolidate, and... Read More
Google Reader Closes: Save Your Data by July 15 Or Lose it Forever
By adminGoogle Reader is no more. Google officially closed the doors on its popular RSS news reader yesterday. Today, it has posted the following... Read More
Use Social Media Proactively (should rather say Quickly) to Enhance Your Brand's Customer Service
By adminBrands are struggling to overcome the fear of “loss of control” that comes with proactive customer service on social media channels and enjoy... Read More
PPC and SEO: Higher Conversion Rates Fuel the Need for Better Integration
By ISHIR MarketingMany paid search marketers often go about their business of optimizing their accounts without really caring about what else might be happening in... Read More
Google Updates Data Highlighter, Launches Structured Data Markup Helper
By ISHIR MarketingIf you haven’t started using structured data with Google to help your websites yet, Google has introduced some new tools to make it... Read More
Easy Ways to Expand Your Pinterest Presence
By adminPinterest is a buzz word these days. Of late, there has been a rage by businesses to include Pinterest in their social media... Read More
Google Penguin 2.0 Update is Live
By adminWatch out all the webmasters, Google Penguin 2.0 Update is here. There had been a lot of discussions recently, after Matt Cutt’s announcement... Read More
Facebook Graph Search: Local Search Ranking Factors
By ISHIR MarketingOn January 15, 2013, Facebook released Graph Search, which is the social network's first attempt at a serious search engine. I'm glad... Read More
Pinterest offers “Do Not Track” privacy option to users
By adminPinterest has decided to offer the “do not track” option to its users. The Do Not Track function allows users to state their... Read More
Google AdWords Quality Score Updates
By adminGoogle recently announced that the company is updating its Adwords quality score process. The change is designed to make it easier for... Read More
5 Unknown Keyword Research Tips to Boost Your Online Traffic
By adminIf you are finding it really difficult to figure out which keywords to target for your organic or paid search campaigns, here are... Read More
7 Tips From Google on Using Google Authorship
By ISHIR MarketingFor those who haven't put authorship into use yet, Google's Webmaster Central blog has a great post detailing frequently asked questions regarding authorship... Read More
Article Submissions – Good or Bad for SEO?
By adminWriting relevant articles and submitting them to hundreds of article directories or resources was considered an effective SEO practice, with which you could... Read More
Eight Digital Marketing Innovations that brought a paradigm shift in marketing practices [Series 1 of 4]
By adminThis decade we witnessed some of the coolest Marketing Innovations, ever in being since the entire human history. The ubiquitous influence of Internet... Read More
New Google Bar, Logo Begins Rolling Out
By ISHIR MarketingGoogle is doing some housekeeping with their Google bar, the bar that appears above the search results and across many of their properties... Read More
Google Hummingbird Update, Explained
By ISHIR MarketingGoogle marked its fifteenth anniversary on Thursday with a revision its search engine algorithm called "Hummingbird." The company introduced Hummingbird at Google senior... Read More
Facebook launches standalone app for Events
By Nikhil KumarEvery morning I wake up, the first thing that I check on my smartphone is if Facebook has announced a new feature/... Read More
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